Writing
Marketing · Media & Culture
Microdramas: The Soap Opera Shrinks, and Brands Move In
Microdramas have rebuilt the soap opera's oldest bargain, cheap and addictive stories for an audience that returns daily, and marketers are working out how to buy in.
AI · Marketing
There's a New Consumer in Town, and It's Invisible
E-commerce traffic from AI agents just rose 4,700% in a year. The buyer you now have to win over cannot see your ad, your logo, or your story. It only reads your data.Nothing here yet in this category. More on the way.